Mobilink Pakistan organized an interactive singing and book-reading activity for cancer patients at the Shaukat Khanum Memorial Cancer Hospital (SKMCH) in Lahore. Mobilink Foundation volunteers and Jazz Brand Ambassador Ali Zafar was also present to add color to this event.
Ali Zafar engaged the young cancer patients by performing unplugged renditions of popular Pakistani songs including Channo, Chal Dil Mere, Dil Dil Pakistan. The young cancer patients enjoyed his performance and clapped cheerfully. Later on Ali Zafar visited the wards to meet cancer patients who were bed-ridden. Mobilink employees also conducted various fun activities like book reading, playing board games and picture coloring with the ailing children.
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Mobilink encourages personal involvement in community development as a part of its CSR Philosophy. Under the flagship of Mobilink Foundation, it carries out its own social initiatives and supports other organizations like SKMCH in caring for the marginalized sections of society.
Mobilink rehabilitation camp in Nowshehra for IDPs was the largest ever social contribution from the private sector. The SMS literacy drive for underprivileged females and distribution of 31,000 school bags made from used pana-flex skins among poor students are some of Mobilink’s continued endeavors that are aimed at spreading education, preserving the environment and numerous other uplift projects.
Since January 2010, Mobilink volunteers have positively impacted over 3600 individuals. For more details about Mobilink involvement in various social initiatives, visit www.mobilinkgsm.com/about/media.php
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